How do you connect with 100 million wine lovers?

…work with someone who already does

Imagine if you had one of the world’s best-known wine communicators on your team.

Someone who led the UK’s most successful and prestigious wine sales teams. A tech-insider fresh from building the wine industry’s most innovative Digital Shelf platform. An award-winning marketer and industry thought leader.

Imagine what that could do for your business.

Imagine the potential he could help you unlock.

Joe chats with winemaker Juan Bernal at Bodega Los Frutales
Joe Fattorini speaks with great passion slightly in the manner of a demagog at a copywriting conference

Bring Joe into your team

Are you ready to energise your wine business?

It’s time to bring Joe into your business. A trusted partner to drive your sales, innovate online, and communicate your story.

Tap into three decades of experience and success.

  • Joe wrote the wine world’s first online wine marketing MBA-level programme. You can tap into that expertise to build a robust strategy and tactical plan for your brand. Then partner with Joe’s decades of sales leadership to execute your plan and achieve results with his unparalleled network in the world’s major wine import markets.

  • Once you stood out of the physical shelf. Today you have to stand out of the Digital Shelf. More than e-commerce. More than social commerce. Tap into Joe’s unique experience building the wine world’s first Digital Shelf platform and consulting for multiple online businesses. It’s time to future-proof your sales for the digital age.

  • Joe is described as “undoubtedly the most potent – and charismatic – force in wine media today”. Let’s use that expertise and experience to tell your story. Let Joe use the techniques that took him into over 100 millions homes, to take your wine’s story into wine lovers hearts.

About Joe Fattorini

Joe wearing a dinner jacket and black tie, giving a speech after collecting the Personality of the Year Award from the International Wine Challenge in 2018
Joe laughs with a wine producer in the Maule Valley in Chile. They are both wearing traditional straw hats and standing in front of a red coloured winery door.

“Undoubtedly the most potent – and charismatic – force in wine media today”

"Best known as the anchor of ITV’s The Wine Show, Fattorini is something of a wine trade polymath, with a CV that combines writing, broadcasting and talking about the stuff with considerable experience of selling and marketing it, giving him an understanding of the mundane, but nonetheless important, nuts and bolts of the industry, not just how wine’s made and what it tastes like.”

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